The Best Kind of Friend

January 23, 2014 by Shannon McDonough

“If the guys at the firehouse don’t know your name, you’re not doing your job properly.” Libraries rely on Friends groups, foundations, and other volunteer and fundraising arms to generate enough money to pay for public programs and to help raise awareness about library services and their value to the community. The Library Effect interviewed James Fox, president of the Friends of the Somerville Public Library in Somerville, MA to find out about his brand of entrepreneurial volunteerism.

Interview by Shannon K. McDonough (VIDEO)

Partner with Libraries, Win at Marketing

January 22, 2014 by Shannon McDonough

Building strong relationships with local businesses and organizations is critical to any library’s ability to serve its community in a successful, fulfilling way. Libraries aren’t the only ones benefiting from these collaborations, however. Let’s take a look at what is in it for local businesses, non-profit organizations, municipal departments, and the general public.

By Liz Gotauco